Jiangsu Jiangshan Pharmaceutical exhibited at annual Natural & Organic Products Europe trade fair held in London. It was the first time for JSPC attending such a industry show. The show was very successful in helping JSPC understand the UK market in terms of product trend as well as market situation under the current global recession. Natural & Organic Products Europe enjoyed a fantastic 13th year with around 8,000 attendees visiting over April 5 and 6 2009, a growth of nearly 100 per cent on five years ago. The success of Natural & Organic Products Europe 2009 showed the great resilience of the natural and organic market in this current climate. Visitors and exhibitors alike were hugely impressed with the 600 exhibitors with a diverse range of products from more than 40 countries, including 150 exhibitors at a boosted Natural Beauty Pavilion. A myriad of other highlights included the Organic Kitchen; a greatly expanded food and drink area; and 60 leading speakers under one roof.